Many congratulations on behalf of MDI Murshidabad to DR. Biranchi Narayan Swar for his Research Paper (co-authored by Dr. Rajesh Panda) titled,“Customer Satisfaction and Shopper Value: Exploring Demographic Variables in an Online Environment

MDI Murshidabad extends heartfelt appreciation to Dr. Biranchi Narayan Swar for his outstanding contribution to the field of marketing and management. Dr. Swar ‘s research paper, co-authored by Dr. Rajesh Panda, titled “Customer Satisfaction and Shopper Value: Exploring Demographic Variables in an Online Environment,” has been published in SCMS Journal of Indian Management, and it is an exceptional piece of work.

The research paper has shed light on the impact of demographic variables on customer satisfaction and shopper value in an online environment and is particularly relevant in today’s digital age, where online shopping has become an integral part of lives. The findings can help businesses develop effective marketing strategies to enhance customer satisfaction and shopper value, and ultimately succeed in the digital marketplace.

Dr. Swar’s dedication and commitment to research are truly remarkable, and his work has made a significant contribution.

MDI Murshidabad takes immense pride in scholars like Dr. Swar , and appreciates your valuable contribution to the field.

Once again, MDI M congratulates him on his outstanding achievement, and wishes all the best for your future endeavors.